Our organic premium grade and organic traditional grade are both high-quality, organic matchas from Uji, Japan. They are grown with care on the same Japanese farm. The main difference lies in the harvest period and flavour profile.

Choose our organic premium grade if you love a smooth, pure matcha rich in umami

Our premium grade is our customers’ absolute favourite and our most versatile matcha. Its smooth, refined flavour makes it delicious on its own with water, as a matcha latte or in any combination you enjoy. This matcha is made from the first and finest harvest of the year (ichibancha). Only the youngest, smallest and most delicate tea leaves are hand-picked for this grade.

Before harvest, the tea plants are shaded for several weeks. This traditional shade-growing method encourages the leaves to develop more chlorophyll and amino acids. These give them their vibrant green colour and distinctive umami: the smooth, full-bodied, savoury flavour that high-quality Japanese matcha is known for.

After harvest, the leaves are steamed and dried. The stems and veins are removed, leaving only the specially processed tea leaves (tencha). These are then ground into the exceptionally fine, silky green powder we call matcha.

This is what sets matcha apart from Japanese loose-leaf green tea (sencha). With sencha, the steamed and rolled tea leaves are steeped in water. With matcha, the entire tencha leaf is ground into powder, so you consume the whole tea leaf, along with all its benefits.

Choose our organic traditional grade if you love a slightly stronger matcha flavour

Our traditional grade comes from the same farm in Uji and is grown, hand-picked and processed with just as much care. This grade consists of a carefully selected blend of the first harvest (ichibancha) and the second harvest (nibancha). This gives our traditional grade a slightly stronger, more pronounced green tea flavour. You will notice a little more bitterness (nigami) and a subtly dry, astringent mouthfeel (shibumi), characteristic of pure green tea.

This bold character makes our traditional grade ideal for matcha lattes. The matcha flavour remains distinct when you add milk, ice or an extra flavouring.

Do you enjoy your matcha on its own, or prefer a smooth, creamy flavour with pronounced umami? Choose our organic premium grade.

Do you mostly drink matcha lattes and want a stronger green tea flavour that comes through clearly with milk? Then our organic traditional grade is perfect for you.

Whichever grade you choose, you will always enjoy organic matcha from Uji, sourced from the same Japanese farm, grown with the utmost care and attention to quality, hand-picked and carefully processed.